Value Investing


For any investor who wants to evaluate a business’s true worth or value, he or she must know certain investment terms as well as how to use those terms to evaluate the approximate value of a business.
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Goodwill:

Goodwill is defined as the established reputation of a business regarded as a quantifiable asset, e.g., as represented by the excess of the price paid at a takeover for a company over its fair market value.

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